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Latest posts

Last updated 2 days ago

8 steps to build your account-based marketing strategy [+ recommended tools]

2 days ago

In the world of account-based marketing, you start the sales process by...

Here are the most popular AI video tools that are actually worth your time

2 days ago

My son and I were recently watching some AI-generated videos when he...

How to use freebies to optimize your lead generation

3 days ago

I’ll never forget the first freebie marketing piece I created and put...

Secrets of savable content: How to create content buyers come back for

4 days ago

Like, comment, share. This used to be the holy trinity of social...

How to get AI to write copy in your brand voice — from picking the right platform to training your GPT

4 days ago

When generative AI first came out, I was skeptical. While it came...

Make space for customers to see their business as part of yours

5 days ago

I love talking to creative people because they always notice details that...

Keeping up is exhausting, here’s how one social media creator helps brands beat trend fatigue

5 days ago

How’s your cottagecore vibe? Are you ready for light academia aesthetic to...

How to prepare for, navigate, and thrive through summer slumps — according to marketing experts

5 days ago

Every summer, a familiar shift hits marketing teams. Engagement cools, inboxes slow...

AI marketing campaigns only a bot could launch & which tools pitch the best ones [product test]

6 days ago

At first, AI marketing campaigns were pretty obvious — robotic and stiff...

In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days

6 days ago

Let’s say you‘re the CMO of a scrappy startup, and you’ve got...

20 best B2B lead generation tools

9 days ago

There’s no way around it — every business needs to drive leads...